Patriarche new branding

The Challenge

Following a merger of Patriarche's visual identity across all its entities, the firm asked us for a motion design film to present the new, unified brand. The brief called for something short and pop, a film built to showcase the quality of the new art direction and, above all, the consistency achieved across every entity.

Our Approach

The entire film was animated, prepared and rhythmed in-house by our own team, using motion design as the vehicle to translate a design decision (bringing multiple entities under one coherent visual identity) into something visually engaging in its own right.