CLAS

Commissioned by the Gardeners agency, we created the new manifesto film for CLAS, a leader in automotive equipment and tools. The goal : celebrate team unity and position the brand as a dynamic, forward-thinking industry player. Shot over three action-packed days in Savoy (France) across headquarters, warehouses, and a partner garage, the project highlights the full scope of their expertise, from precision hand tools to heavy-duty vehicle lifts.

To capture this collective energy, our studio delivered a tailored video production, balancing technical field execution with creative excellence.

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Constant Motion : Fluid tracking and shots to mirror a company that never stops moving.
Moody yet Warm Art Direction : A sleek, contrast-rich visual style balanced by authentic moments and real camaraderie.
Immersive Lenses : Leveraging probe lenses, onboard cameras, and wide angles to put both craftsmanship and human connection center stage.
Photography : Delivery of 30 lifestyle stills capturing the raw energy of the shoot across and consumer settings.
Full Post-Production : Meticulous editing, sound design, and color grading to build a fluid, epic narrative progression.

An epic visual ride celebrating team spirit and the people driving the company forward every day.

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Year

2025

Client

CLAS

Services

Industry & Services

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Digital & Social Media

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Commercial